The AFP Central and Southwestern MN Chapter invites development staff, executive directors, board members and volunteers to experience a premiere workshop:

“Making An Artful Ask –
The Power of Mindset and Methods in Major Gift Success”

marcy_heim-presenterwith Marcy Heim, CFRE, Founder of “The Artful Asker”

Wednesday, May 15 2013

To Register, contact Alice Coudron, or 320-258-0390

  • 10:45-11:45 (Optional) Networking Lunch at Old Chicago, St. Cloud MN
  • 12:00-4:00 Marcy Heim “Making an Artful Ask” at Rasmussen College, St. Cloud MN

Are you raising the dollars needed to accomplish your mission?

Do you want your faculty, board members and other volunteers to joyfully participate in the development process?

Would you like to be more confident speaking a major gift ask?

Our success depends upon BOTH our methods and our mindset! Join professional speaker, author and development coach, Marcy Heim, on a fast‐paced journey around her Artful Asker Cycle of Successful Relationships™ with a focus, and hands‐on exercise, on preparing and speaking a successful, respectful major gift individual ask. Create a RAP (Relationship Action Plan) and appreciate the powerful role your mindset plays in your overall development success.

Workshop Features and Benefits:

  • Making an Artful Ask – what exactly do we say?
  • The Power and joy of philanthropy – why pressure doesn’t work
  • What role do your board/faculty/volunteers play to be most effective?
  • Bring a Grateful Recipient – the most important part
  • How your mindset impacts your success
  • Networking with your colleagues
  • Book Signing with Marcy at lunch

You can expect these results:

  • A step by step series of questions you can use to formulate an artful Major Gift Ask
  • A new vocabulary for your development work that honors your donor
  • Renewed energy for your role in the fundraising process
  • A step by step process for creating a RAP
  • Personal coaching for speaking an Ask
  • A clear plan for engaging Board/Volunteer members so they WANT to play a role
  • A model for creating long-term major gift relationships for your organization
  • Materials to take back and use immediately
  • Strategies that apply to annual fund and events as part of the team

About Marcy Heim

Marcy Heim, CFRE, is a sought-after coach and trainer for fundraising leadership, staff and key volunteers who are transforming the world by encouraging philanthropy for their missions.  Her book, “Empowering Your Board to Serve as Effective Volunteers” has been widely used in board training throughout the US and Canada. Marcy’s been recognized with a CASE Crystal Apple, her home AFP Chapter’s “Outstanding Development Professional” award and is a graduate of the AFP Teaching Academy.  Her passion is promoting artful development practices that lead to authentic, long-term major gift relationships.  Her firm, The Artful Asker, specializes in staff and board coaching and her workshops and keynote presentations have been featured world-wide and at AFP, AHP and CASE conferences.  Most important, her teaching reflects over twenty years of firsthand, in-the-trenches, major gift fundraising and management experience where she and her team raised millions of dollars by creating the genuine relationships she promotes in her presentations.

What others have said….

  • “Moving: life changing. I can’t tell you how relevant her presentation was to my current situation at work and how it has inspired me to take action!” Amanda S.

  • “Thanks for helping me believe in myself again – and my school.”Jane Burden, Keith Country Day School

  • You rock! Loved the chance to SPEAK the ask! Jen Stevenson, Bergstrom-Mahler Museum

  • “Marcy is SO passionate.  She kept me interested with real examples. Appreciated the handouts.  I’ve been doing development work for 30 years and I learned a lot today. Thanks!”  David Borash, Rawhide 

  • Really sound advice. I liked the hands-on and real world examples and practice. The opportunity for one-on-one work and coaching with Marcy was great! Joseph Brooks, Lawrence University

  • “I really appreciated the actual guidelines and exercise in writing an ask.  Loved the energy and enthusiasm and real life examples.”  Janet Wagner, Humane Society

  • Marcy Heim created a positive tone and the energy at the AHP Calgary Conference. From the moment she walked on the stage her energy and warmth filled the room.  Attendees felt good about themselves and what they could achieve. Her materials gave our AHP members an overflowing toolkit of ideas to take away and use to advance their philanthropy work and equally important – their lives.  Joyce Mallman Law, President, University Hospital Foundation, Co-Chair – AHP Conference Calgary, Canada

To Register, contact Alice Coudron, or 320-258-0390

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