Sponsorship is changing….and rapidly. Here’s what you need to think about as you plan how sponsorships will play into your giving goals…and what you need to do before the year’s end. Sponsorship – 5 Myths and 5 Truths FIVE MYTHS 1. You can count on those long-time corporate sponsors. Nope. Companies are changing their […]
Ever look around your office or home and wonder how you would even begin to deal with all the stuff? Simply put, clutter is anything that gets in the way of living the life of your dreams. If you want a different job, a better relationship or greater peace of mind, but your life is […]
Oprah Winfrey said, “Our beliefs can move us forward in life, or they can hold us back.” As we head into year-end, your beliefs will indeed play a major role in your results. I believe more than any other time of year if you believe in what you can accomplish between now and December 31st, […]
For several months, our road has been torn up – beautiful old trees cut down, wires buried, bike path roughed in, and a round-about and medians added. We are just now about to lay the final new pavement. The ROAD CLOSED sign has been my daily companion […]
As you move forward this fall, are you embracing the upcoming special holidays, sports and year-end fundraising tasks with excitement? Or, are you pulling out last year’s agendas and plans, digging out last year’s decorations and putting them up in the same places with a sigh, “Where did the summer go?” Here’s a few thoughts on […]
Stories told for good can raise millions. I’m a great storyteller. Sharing stories for 23 years about our UW-Madison faculty, research and students connected my donors to the results of their giving. Givers felt uplifted by their giving experience. But what happens when our stories so manipulate the emotions of the listener that their lives […]
Consider every action you ask someone to take – call, write, volunteer, give–as a contract of sorts–an agreement. It is a partnership between you and them. BOTH of you are part of making it happen. 4 Actions to Improve Fundraising Results 1. Always have these questions in mind as you think about your prospective givers overall […]
You CAN’T, and shouldn’t, do it alone. I used to try to do it all myself. I’m smart, dedicated, passionate and pretty darn talented at creating sincere relationships that benefit all involved – personally and professional. And for sure….by the time you get someone else involved, you could do it yourself THREE times over, right? […]
The bad news is time flies – the good news is you’re the pilot. In the last Artful Action, I gave you eight take aways to create WHITE SPACE! White space is the open space between blocks of copy or graphics. The amount and location of white space gives you a feeling that reading a piece […]
Do some days feel too packed to even begin? Do your “smile” muscles hurt? Have you fallen asleep in a movie? (Be honest here – my 19-year-old son has.) Are you pushing through a fog all day? Do you feel like you’re ON all the time? Is it summer, but you feel like you’re drowning? […]
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